50+ Essential Rules of Great Branding Podcast

Rule 63 : Apple picture. Or, Apple word. Never both.

Great branding? Keep it simple. In fact, as incredibly simple as possible.

Rule 62 : Bill Gates 15 min rule

Every second should count. Just ask Bill Gates, Jeff Bezos and Steve Jobs.

Rule 61: The most powerful element in design.

Making a case for the power of face.

Rule 60: Icons = Ideas

Study social media icons and you'll understand great branding.

Rule 58 & 59: The good, bad and ugly of web images.

Two critical ways to make your web images work.

Rule 57: The essential old school Google guide

The secret to Google search? Remember the Yellow Pages.

Rule 56: Man vs God

How the line and the curve influence brand design.

Rule 55: The power of empty space.

Making room, leaving borders and the awesome branding power of nothing.

Rule 54 : Overposting

Social media may be free, but over-doing it will cost you.

Rule 53: Outdoor, Google & you

A couple clicks can improve your brand and save your thousands.